It will be important for you to use email marketing to grow your business in 2022. If so, we can help you find the best email marketing software.
Choosing the right email marketing service can make a big difference in how well your marketing campaign goes.
When we write this article, we will look at and compare the 7 best email marketing tools for small businesses.
Why is it important to choose the best email marketing service for you?
Email marketing is one of the most cost-effective ways to market a small business. A business in the United States can get a 4300 percent return on their investment (ROI) with email marketing, according to the Direct Marketing Association (DMA).
This is because email marketing is simple to run, gives you full control, and lets you build a direct relationship with your customers. This is why.
Email marketing isn't for you? This is why it's so important to build an email list today.
It's important to know that a lot of your success with email marketing comes down to the email marketing software you choose because they are in charge of making sure that your emails get sent.
If you don't pay attention, you'll end up paying a lot of money for less marketing features and bad email delivery rates if you don't pay attention (which causes you to lose even more money).
It's important to know what to look for in an email marketing tool.
A good email marketing service should let you make very interesting email newsletters with an easy-to-use interface (ideally drag-and-drop editor).
You should be able to send a lot of emails that are personalized and targeted without having to do a lot of work to do it. This is also called "marketing automation," but it's not the same thing.
If you want to send emails, you need a service that makes it easy for you to keep track of your contacts, group them into groups, and send emails to them, among other things.
It is very important that you use a good email service provider so that your emails don't end up in the spam folder.
In that case, let's look at some of the Best cheap & most popular email marketing service providers and see how they stack up against one another.
Constant Contact is the first thing that comes to mind when I think of
1. Constant Contact
A service called Constant Contact is one of the most popular ways to send out emails in the world. Another thing that makes it easy to use is that it's a beginner-friendly email marketing service.
You can easily keep track of your email lists, contacts, email templates, marketing calendar, and more with this app.
All of the features that come with each account: unlimited emails, easy reporting, built-in social media sharing tools and a free image library. You can also segment your lists, use Facebook ads, and connect your Shopify store.
Their Email Plus accounts also have a lot of powerful features, like email automation, drip campaigns, surveys & polls, coupons, online donations, and subject line A/B testing. These features help you send emails to people who are more likely to open them.
Constant Contact has the best customer service in the business. It has live chat, phone calls, email, community support, and a huge library of useful resources.
Also, they have live seminars across the United States. They can learn the basics of email marketing quickly and start using it to grow their business like a pro.
If you have a small business or start-up, Constant Contact is the best email marketing service.
If you want to try Constant Contact for 60 days, you don't have to pay a penny! (no credit-card required). After that, their prices start at $20/month.
Users of WPBeginner can use our Constant Contact coupon code to get an extra 20% off, too.
2. SendinBlue
SendinBlue is an all-in-one SMS and email marketing tool for businesses. People in Europe are using them to send out emails quickly.
It is an easy-to-use platform with a lot of great tools for making beautiful and interesting emails. Their simple drag and drop email editor is great for people who have never done email marketing before.
SendinBlue has marketing automation tools that are easy for beginners to use. You can send transactional emails, set up workflows for automatic follow-up emails, and divide users into groups. Using AI, it can also choose the best time to send a lot of bulk emails. This will make sure that the emails get delivered.
SendinBlue has a free email marketing plan that allows you to send emails to unlimited people. In their free plan, you can send up to 300 emails a day. All of your emails will have their logo on them.
It costs $25 a month for Lite. You can also add SMS to your account, but the cost will depend on how many messages you send.
It has been a while since they made changes to their premium plan, but now it comes with more advanced features like landing pages, live chat, sales CRM, and Facebook ads integration. Users now get more value for the same price.
You can also use SendinBlue's SMTP bulk email marketing service to send automated or transactional emails from your WordPress site. This service is called SMTP. Email marketing campaigns don't need this, but it's a good thing to have if you have a lot of content on your website and want to send out emails that are based on that content at the same time.
3. Drip
You can use Drip to send emails to people who sell things online, like bloggers and digital marketers. It's a powerful & Well Design tool for businesses. You can use a lot of different tools to make marketing automation, sales funnels, and personalization simple.
Their email software is compatible with all of the most popular website builders, like WordPress and WooCommerce. This lets you quickly add pop-ups or opt-in sign-up forms to your website and get more leads.
This is what makes Drip different from the competition like Campaign Monitor. Drip has more intelligent marketing automation tools, smarter email segmenting and a visual automation workflow builder. This is why Drip is better than the competition. These features let you reach people in your email list who are more likely to buy from you.
Drip has live chat support, webinars, automation training, detailed courses, free guides, and a lot of good documentation.
For a lot of our businesses, we use Drip because it allows us to send a lot of emails at the same time while still connecting and engaging with each customer on a personal level.
They have an eCommerce revenue attribution feature that shows us how much money we make from each email marketing campaign.
The best email marketing software for businesses and eCommerce websites is Drip, even though it's a little pricey. Drip has a lot of features that help businesses and eCommerce websites get more customers.
In Drip, you can try it out for free, and their plans start at $49 a month, which includes all of their features.
In the last few months, they've added SMS notifications to all of their plans, so you can connect with your customers both through email and text message. When a store owner wants to send emails, this makes them a true all-in-one email marketing platform.
4. HubSpot
People use HubSpot for CRM and email marketing. It's one of the most well-known softwares.
Their email marketing service is free to use, and it comes with a lot of powerful automation tools that can help your business grow.
You can use their easy-to-use drag-and-drop email builder and a variety of templates to make a newsletter that fits your brand's personality and colors.
People who sign up for your emails can have their emails personalized based on things like their device type, country, list membership, or any other unique information you have about them.
Send time optimization, high deliverability, A/B testing, detailed analytics, marketing automation, and drip campaigns are just a few of the powerful features you'd expect from a high-end email marketing software. HubSpot has them all.
It's one of the main reasons that people who work for small, medium, and large businesses use HubSpot. They have an all-in-one marketing platform that includes email marketing and CRM software as well as sales tools and a website builder.
All of the free marketing, sales, service, and operations tools from HubSpot are included in the free plan for HubSpot Email Marketing. The CRM is also included.
If you don't want to pay for it, you can send 2,000 emails and keep an unlimited number of subscribers. You can make your own signup and popup forms, build landing pages, manage and track your online ads, and more with this tool. Everything you need to start is there.
Their paid plans start at $45 a month.
5. ConvertKit
ConvertKit is a powerful email marketing platform for bloggers, authors, and marketers who want to send out a lot of emails. It is very easy to use and very powerful.
ConvertKit's unique feature is that it makes it easy to offer content upgrades and other rewards with email signup forms. It also comes with auto-responders that are easy to set up and use, so you can send drip emails from their email service.
With ConvertKit, you can quickly divide your subscribers into those who are interested and those who have already bought. This helps you send automated emails that seem more personal, which can help you get more sales. If this is done in marketing terms, it is called "targeted email marketing."
People who use a top-notch email marketing service will be able to do a/b testing, make beautiful email templates, set up landing pages, and more.
ConvertKit provides email support and has a lot of information about how to learn.
ConvertKit has a lot of features that are only for creators and professional bloggers, like paid newsletters. That's why we think they're the best email service for professional bloggers.
We can now sell digital goods and subscriptions from the same platform.
ConvertKit has a 14-day free trial, and their prices start at $29 a month. They also have a 30-day money-back guarantee .
Their Creator Pro plan also has a lot of extra features, like a newsletter referral system, subscriber scoring, advanced reporting, and Facebook custom audiences.
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